Social Media Management: Problem
The client struggled with keeping a consistent social media schedule, knowing what to post to engage her audience, and how to grow conversions through engaging social media management.
Social Media Results, 60 days
Facebook:
- Increased followers 39%+
- 59k+ Impressions
- 13.5k+ New account reach
- Post level: 4% conversion
Instagram:
- Increased followers 12%
- 12k+ Impressions
- 11.5k+ New account reach
- Post level: 58% of impressions new accounts
- Post level: 3.7% conversion
Social Media Highlights:
- Created omnichannel editorial calendar with unique daily themes
- Researched and supplied Instagram hashtag banks
- Executed an aspirational competitor audit
- Assed industry gaps and identified best fit cadence
- Agency flexibility allowed for content shifts due to pandemic/current events
The right social media plan for your biz is not one size fits all. It’s unique to your industry, your niche, your buyer personas. Consistent, engaging social media is more than just pretty pictures and witty captions. That’s why we obsess over the details. We’re passionate about research into when your audience is online and how many posts they want to see from you. We believe in conversational relevancy, creating posts they actually care about and want to engage with. And of course, to show social ROI we set clear SMART goals about brand awareness and turning followers into fans, and paying customers.
Are you considering outsourcing your business social media? Contact us to set up a social media strategy that works for you and your customers.